Systems
Design systems built to survive scale — not just a style guide, but a shared language between design and engineering. Recent work: +40% component reuse at Economatica.
Senior UX Designer specializing in design systems and developer handoff for B2B SaaS and fintech — with recent work at Economatica and MAG Seguros.
Four years shipping B2B products in insurance, finance, and decision-support platforms. I work at the intersection of research, interface design, and engineering alignment — building systems that scale without breaking and documentation that developers actually open. Most recently, I worked on UX for Economatica, a financial analysis platform used by institutional investors across Latin America.
Design systems built to survive scale — not just a style guide, but a shared language between design and engineering. Recent work: +40% component reuse at Economatica.
Critical decision flows redrawn with engineers in the room. The goal is always the same: fewer screens, clearer actions, faster outcomes. Recent work: +20% decision-flow efficiency at Economatica.
Specs that answer the question before it's asked. Annotations, tokens, edge cases — everything a developer needs to implement without a second meeting. Recent work: −4 days per sprint at Economatica.
Five cases, picked because the problem was real, the context was messy, and the design work had to make decisions clearer.
A practical AI-assisted UX process at Economatica: competitor research, website audit, Obsidian documentation, Figma synthesis, and recommendations grounded in human product judgment.
A Salesforce-integrated broker platform that needed to grow fast. Two years of component system work, cross-functional alignment, and a design language that could survive three product teams pulling in different directions.
Engineers were opening Figma files and still having questions. We fixed that — structured specs, annotated components, and a delivery format that removed the back-and-forth before it started.
A weekend experiment testing ChatGPT and Midjourney as tools in a logo design process. The question wasn't whether AI could generate something usable — it can. The question was: at what point does the designer stop designing?
Cleaner navigation, modern iOS patterns, and a flow rebuilt around how brokers actually sell — not how the system was originally structured.
Four-plus years of product design, almost entirely inside B2B platforms where the wrong click costs money.
Worked on UX for a financial analysis platform used by institutional and retail investors in the Brazilian market. Restructured the company Design System (+40% component reuse, -4 days handoff per sprint). Ran behavioural research that lifted decision-flow efficiency by 20%. Implemented continuous usability validation that reduced post-development rework.
Broker platform — design and evolution of digital experiences focused on usability, interface consistency and commercial operations support. Led wireframes, high-fidelity prototypes and reusable components in Figma. Qualitative + quantitative research with Hotjar and GA; facilitated workshops across product, tech and business.
Structured journeys, flows and improvement hypotheses for B2B digital products. Built interactive prototypes, ran usability tests, analysed metrics. Improved internal delivery documentation for development handoff.
Low- and mid-fidelity wireframes and prototypes to validate flows and concepts. User research and feedback analysis, supporting the digital experience alongside design and development.
A decade learning that design is not only pixels — it is systems, relationships, evidence. Salesforce taught me strategy. Pairing with engineers taught me to communicate. Seeing real broker impact taught me to care about details.
My master’s research on AI in design shapes how I think about tooling, augmentation, and where the designer’s judgment still matters most.
I write about design systems and developer handoff when I have something worth saying.
Rio de Janeiro, Brazil. Remote across UTC-5 → UTC+2.
B2B SaaS · fintech · design systems · developer handoff
Figma, Hotjar, GA, Salesforce, notebooks.
2020. Long enough to stop apologizing for caring about kerning.